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Dull Hair Days are Done!

 “My hair never looks the same after I leave the salon” or “I wish my hair could look like this everyday. We hear this all the time as stylists. We can teach you how to recreate the style BUT the vibrant color and shine is a different story. 

Well Redken finally dropped a new product collection that solves that problem! Introducing Acidic Color Gloss System. Yes a whole system, we’re talking shampoo, conditioner, heat protectant, and a salon quality at home treatment!!! And it's not just for the girls with permanent color, Redken made this line with everyone in mind. Even if you just get toners or demi permanent color! Let’s get into the details.

The ph balanced formula seals your cuticle and locks in shine, this helps keep your color fresh, like salon fresh for up to 32 washes! The key is to use the system together. First you’ll apply the sulfate free shampoo, rinse, apply the treatment and let it sit for 5 min, (you’ll only do this step once a week) then take the conditioner and lay it on top of the treatment.THEN rinse everything. Post shower you’ll apply the leave in treatment and BOOM your color is poppin and you’re blinding people with the amount of shine your hair has. 

Not only will this collection boost shine in between salon visits, it will help tame frizz, and add intense moisture. Dull hair is caused by heat or product build up. This line replenishes your hair with exactly what it's been craving! They used ingredients like Vitamin E, Arginine, Serine, Glutamic Acid and Soybean Oil. PLUS not only is the line sulfate free the product bottles are made from 100% recycled plastic and the factory it was formulated in uses renewable energy! 

Oh and did we mention it's vegan friendly? :)

Product Lineup

Shampoo: The acidic pH formula with amino acids and vitamin E help seal the cuticle and lock in shine to protect color from fading and dulling that may be caused by water and heat.

Activated Glass Gloss Treatment: adds intense, molecular-level shine for color-treated hair. A pH-balanced, pre-activated formula with Citric Acid and Apricot Oil helps seal the cuticle and locks in glass-like shine for up to 3 days and +76% shinier hair

Conditioner: acidic formula is ph-balanced, extends salon-grade color, conditions and provides salon-like shine. 

Heat Protection Leave-In Treatment: This leave-in spray offers 450°F heat protection with Invisible Shield Technology to prevent heat damage, seal in color and lock in shine.

This product hits the shelf at Genesis in January. Follow us on our socials for updates on its arrival! 


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